Quincy Valencia's Analyst Perspectives

Having just completed the 2023 Ventana Research Value Index for Total Compensation Management, I want to share some of my observations about how the market has advanced since our assessment three years ago. For more than two decades, Ventana Research has conducted market research in a spectrum of related areas including Total Compensation Management (TCM) as well as broader HCM areas ranging from employee experience, learning management, workforce management (WFM) to payroll management and learning. We have also done research on the employee experience and candidate engagement. Our continuous research and analysis of the market for business applications and technologies guide our comprehensive approach to this Value Index.

I am happy to share insights gleaned from our latest Value Index research, an assessment of how well vendors’ offerings meet buyers’ requirements. The Learning Management Value Index 2023 is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to learning management vendors supporting the spectrum of organizational learning. Using this methodology, we evaluated vendor submissions in seven categories: five relevant to the product experience ﹘ Adaptability, Capability, Manageability, Reliability and Usability ﹘ and two related to the customer experience ﹘ TCO/ROI and Validation.

Having recently completed the 2023 Ventana Research Value Index for Learning Management Systems (LMS), I’d like to share some of my observations about how the market has advanced since our assessment three years ago. 

A decade ago, organizations were sold on best-of-breed technology stacks. In the world of human capital management, that meant a separate system for each of the myriad processes that make up a worker's life span with a company. The approach seemed to make sense because a single system cannot be the best at everything, can it? Is it realistic for a single provider to create the most advanced applicant tracking, onboarding, learning, payroll, compensation, performance management, succession planning, benefits management and off-boarding system – all in one platform. And so, individual process owners purchased the software that would perform its single task better than every other system, and the Monster Stack was born.

Recruiting is hard. The best candidate often isn’t even actively looking for a new role, and yet recruiters are expected to find the perfect match of skills, experience and fit at exactly the right time and somehow convince that individual to leave a familiar role and work community to join a new organization. Those who are already in the market have gone to considerable lengths to ensure their credentials stand out from the competition, from creating new resumes to forging new professional contacts to honing their interview skills. Organizations would do well to remove as many barriers as possible to ensure the top end of the candidate funnel is open and welcoming to as many qualified applicants as possible, and yet many times the process itself is so daunting that candidates will self-select out in favor of easier paths. Creating a positive and engaging candidate experience is critical to hiring success. The following are five strategies employers can use to ensure they don’t lose the best talent to a competitor’s simpler, more engaging recruiting process.